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In association:


Ministry of telecom and mass communications of the Russian Federation   

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Chamber of Commerce and Industry of the Russian Federation

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THE 15th INTERNATIONAL FORUM CSTB’2013

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Forum schedule CSTB'2013

Forum Chairman CSTB'2013: Martin Salter, Broadcast Industry Consultant
Forum Moderator CSTB'2013: Vitaliy Shub, Adviser to President, TransTeleCom
Supported by: Ministry of Telecom and Mass Communications of the Russian Federation

29 January 2013 

Conference-hall 1

11:30 - 13:45  Round table
Moderators: Yuri Pripachkin, President of Cable TV Association of Russia
Co-moderator: Nikolay Orlov, Editor-in-Chief, Tele-Sputnik magazine
The scope of issues includes:
• The interaction of public authorities with operators and mass media
• Work and arrangements for the construction of infrastructure for digital broadcasting
• Infrastructural role of domestic satellite groups in the implementation of the federal program "Development of broadcasting up to 2015."
• Foreign satellite constellations. New projects in Russia
• Goals and objectives of the Russian industry in the transition to digital broadcasting
• The forthcoming changes in Pay-TV market with the launch of 2nd multiplex?
• What marketing steps should Pay-TV operators take to retain customers?
• The position of telecom operators on the issue of the distribution of TV channels in their networks
• The position of channels, which are distributed in cable, IP-and satellite television networks, regarding relations with operators

Conference-hall 2

14.30 - 17.30 BCC business-seminars
"Solutions for Pay-TV MEDIASTAGE. Interactive TV is on all networks, all devices"

Conference-hall 2

15:00 - 18:00 Session: Marketing strategies of Pay-TV channels in Russia and CIS countries
Moderator:  Yana Belskaya, Programming Director, Orion-Express
Time Paper title Speaker
15.00 - 15.20 The Increase of profitability. Audience research as a working tool Maria Kamenskaya, Head of research of thematic channels, TNS Russia
15.20 - 15.40 Marketing partnership of channels and operators as an act of mutual assistance in money making Olesya Konovalova, Deputy Director of Content Management, Rostelecom
15.40 - 16.00 Marketing methods for survival of small operators in a highly competitive  marketplace populated with market giants Mihail Fominykh,  Director LLC «Gerkon», CEO, Ural Association of Cable TV
16.00 - 16.20 The infochannel of operator as a marketing instrument  Vasiliy Gustelev,  Creative and technical director, Pip company
16.20 - 16.40 Marketing: what an operator can wring from the channel  Vitaliy Novikov, Director of UTV channel
Roksana Khamzina, Head of PR Department, UTV channel 
16.40 - 17.00 Channel and the audience are  forever friends. Monetization of visitors, "friends", monetization of channel's brand without advertising costs Dimitrian Ivanenko, Marketing director, "My Planet" Channel
17.00 - 17.20 Out of the air promotion or how we find our audience  Elena Nachkebia, Marketing director, RED MEDIA
17.20 - 17.40 A-la-carte as a marketing solution to increase ARPU and to increase the revenues for both channels and operators Vitaliy Studitskih, General Director, HBO Russia 

Conference-hall 4

14.30 - 16.30 MTS Press-conference
30 January 2013 

Conference-hall 1

11.00 - 15.30 Session "Satellite constellation development of Russian and foreign operators"
Moderator: Oleg Kolesnikov, Technical Director, NTV PLUS
Time Paper title Speaker
11.00 - 11.20 Moderator's opening speech Oleg Kolesnikov, Technical Director, NTV PLUS
11.20 - 11.40 The development of orbital grouping of satellites "Yamal" Dmitry Sevastyanov, General Director, Gasprom space systems 
11.40 - 12.00 New opportunities for broadcasting and data services in CIS Nikolay Orlov, Regional Director, Eutelsat 
12.00 - 12.20 Internet access via VSAT technology to the mass market for private users Dmitry Gordienko, Chief technical officer, RuSat
12.20 - 12.40 Gearing up for the Sochi Winter Games 2014 …  How can you prepare your network to broadcast Sports Content Efficiently and Reliably Andrew Dmitriev, Manager Sales and Business Development, Russia, Newtec
12.40 - 13.00 Position 75 ° New Innovations in organizing direct TV (or DTH?) broadcasting Timofey Abramov, Director of Commercial Department, Intersputnik, The International Organization of Space Communications
13.00 - 13.20 DVB’s Satellite Standards: a saga of novelties Gerard Faria, CTO, Teamcast 
13.20 - 13.40 ASTRA 5B – a new satellite of SES for  DTH / DTT services in Eastern Europe Onno Zonneveld, General Manager, Rep. Office Ukraine, SES
13.40 - 14.00 Aspects of foreign satellites' admission in Russian information space Kirill Mahnovskiy, Business Development Director, Orion-Express
14.00-14.20 B2B solutions based on Ka-band satellite Dmitry Belyaev, Deputy General Director, Romantis
14.20-14.40 Ka-Band and Beyond: Bridging the Digital Divide Serge Van Herck, CEO, Newtec
14.40-15.00 The Ka-band in Russia - the first results Sergey Pekhterev, CEO, AltegroSky
15.00 - 15.20 AMOS by Spacecom – multiregional operator Alexander Vyshlov, Russia rep., AMOS - Spacecom

Conference-hall 2

11.00 - 16.00 IP & TV Forum
Moderator: Alexey Grishin, Head of Development Department, V-Lux
Time Paper title Speaker
11.00 - 11.10 Moderator's opening speech Alexey Grishin, Head of Development, V-Lux
11.10 - 11.30 Return-Path Data Ilya Tsar'kov, Deputy Head of Research of the thematic channels, TNS Russia
11.30 - 11.50 The attraction of new customers and profitability  increase through the use of Hybrid STB Alexey Sedov, Project Manager, Dune HD Global
11.50 - 12.10 Title to be advised Alexey Shishov, Vice President of Cable TV Association of Russia, Chairman of the Board of directors of "V-Lux"
12.10 - 12.30 Monetization of video services in new media - the myths and practical experience Andrey Vdovin, Program Director, CTI
12.30 - 12.50 Marketing features of interactive television Natalia Yashenkova, Chief Marketing Officer, Netris
Break
13.50 - 14.10 Making the switch: from IPTV to OTT Dmitry Bronner, General Manager, Russia, Nagra 
14.10 - 14.30 Android platform: new features for convenient delivery of digital content  to users Dmitry Matvienko, Head Cloud Computing & IPTV, Eltex
14.30 - 14.50 Quality control of the content in modern TV networks Steve Foy, Business developer, Tektronix
14.50-15.10 Digital set-top box: the future of hybrid Vadim Makmatov, Key account manager, SmartLabs 
15.10-15.30 A budget solution for content protection  for IPTV providers Nikolay Mikhailov, Director, IPTV Portal 
15.30-15.50 A new standard of HEVC video compression  Andrey Pozdnykov, President, Elecard 

Conference-hall 3

11.00 - 18.00 Mobile Multimedia Forum

Forum's partner:

 

Moderator: Vitaliy Shub, Adviser to President, TransTeleCom

Time

Paper title

Speaker

11.00 - 11.20

Moderator's opening speech

Vitaliy Shub, Adviser to President, TransTeleCom

11.20 - 11.40

Marketing communications in mobile social media

Irina Ahmadullina, Expert of digital content, J`son and Partners

11.40 - 12.00

The condition of the content market from the operator's point of view

Mikhail Goryachev, Head of Direction, MTS

12.00 - 12.20

The role of digital content in the operator's business

Ekaterina Ogneva, Head of the Department of the informational-entertainment services of VympelCom/ Vadim Bespalov, Senior Manager of the aggregation services of VympelCom

12.20 - 12.40

Trends in the development of multi-screen TV

Vitaliy Starodubov, Chief Operating Officer, MegaLabs (a subsidiary of MegaFon)

12.40 - 13.00

Google Play – a new potential of the development in Russian content market

Ilya Fedotov, Marketing manager of mobile products, Google Russia

13.00 - 13.20

Key technologies and services for the creation of new media applications

Natalia Efimtseva, Technical Evangelist, Developer and Platform Evangelism Unit, Microsoft

13.20 - 13.40

Video in the mobile operator's networks

Oleg Shchapov, CEO, CTI

13.40 - 14.00

Mobile TV. The day after tomorrow

Fedor Yezhov, Executive Director, SPB TV

Break

14.30 - 14.50

Russian market of mobile developments

Alexander Vasiliev, Founder and General Director, Apps4All

14.50 - 15.10

The experience of a television company in mobile application development as an attempt to orient the brand in the changed audience segmentation

Sergey Zudin, Head of special project's department, TPO Red Media
Yulia Sipailova, Deputy of marketing director, TPO Red Media

15.10 - 15.30

The development and promotion of mobile apps

Vladimir Verhovskiy, Mobile marketing consultant and head of publishing, E-Legion

15.30 - 15.50

Mobile devices change the world

Alexey Makin, Marketing Director, Redmadrobot

15.50 - 16.10

iPhone/Android — a new distribution channel of video content (by example of "Stream" app)

Anatoliy Larin, Business Developer, Touch Instinct

16.10 - 16.30

Title to be advised

Ilya Kurilin, CEO, Octopod

16.30 - 16.50

Title to be advised

Vitaliy Dubinin, Founder, ID EAST

16.50 - 17.10

Technologies for legal digital content

Dmitry Shalimov, Director General, Interactive

17.10 - 17.30

Usability of media applications for Win8

Yulia Suvorova, Leading usability expert, UsabilityLab

Conference-hall 4

10.30-13.10 Session "Smart TV – opportunities, platforms, applications"
Moderator: Mikhail Shehovtsov, Managing Director of media projects, J’son & Partners Consulting
Time Paper title Speaker
10.30 - 10.50 How  the presence of Smart TV function influences user's choice Kristina Petryanina, Consultant  of pay TV and new media, J’son & Partners Consulting
10.50 - 11.10 Cloud TV -  the future is today Alexander Belenov, General Director, Tvzavr.ru 
11.10 - 11.30 The interaction between CDN and Smart TV Konstantin Anokhin, Head of Business Development, NGENIX CDN 
11.30 - 11.50 Smart TV – as one of the content distribution areas for the manufactures  Sergey Zudin, Head of special project's department,  TPO Red Media
11.50 - 12.10 ivi.ru: from web to multi-screen Irina Grandel, Head of Business development department, IVI.RU
12.10 - 12.30 TV Smarties: connecting the screens, bridging the
platforms and crossing the chasm
Hans Disch, Chief Innovation Officer, 24iMedia
12.30 - 12.50 ViNTERA.TV – a universal platform for TV channels  broadcasting to all Internet-compatible devices     Gerasim Gadiyan, CEO of Network HDTV-channels, HD Media
12.50 - 13.10 STS Media - is more than just TV now Anna-Maria Treneva, Director of new media department, STS Media
Break
13.30 - 18.00 Session "TV Everywhere. Multi-screen solutions (Connected TV, smartphones, tablets)"
Moderator:  Leonid Konik, Editor-in-chief, ComNews
Time Paper title Speaker
13.30 - 13.50 Moderator's opening speech  Leonid Konik, Editor-in-chief, ComNews
13.50 - 14.10 Tapping the power of Cloud in the Media industry Rob van den Dam, Global Communications Leader IBV, IBM
14.10 - 14.30 How to increase profits with TV Everywhere service Andrey Silanchev, Business Developer Russia, CIS, Irdeto
14.30 - 14.50 Driving multiscreen: the impact of live sports on telcos and their business models Mark Hyland, Senior Vice President Global Sales, QuickPlay Media
14.50 - 15.10 A new paradigm of IPTV Konstantin Burykhin, Business Development Manager, TV & Multimedia, Ericsson Northern Europe and Central Asia, Ericsson
15.40 - 16.00 HbbTV Interactive Services Leonid Berkovich, VP Marketing, Viaccess-Orca
16.00 - 16.20 Connected TV for the State needs and a mature business Alexey Bugay, Deputy General Director, Business Development, CTI 
16.20 - 16.40 Alternative video services for Multiscreen Murad Efendiev, CEO, Netris 
16.40 - 17.00 Shifts to multiscreen and OTT offers: opportunities and threats Kamila Nigmatulina, Analyst, IHS Screen Digest
17.00-17.20 How Content Goes Portable Dan Marotta, Executive Vice President & General Manager, Broadcom
17.20-17.40 Multi-screen TV: In the struggle for the audience Kirill Filipov, CEO, SPB TV AG
31 January 2013 

Conference-hall 1

10.30 - 16.30 Session: Increase of cable and satellite TV operators’ revenues. TV goes online: OTT, VoD, PPV, Catch-Up TV and Social Media
Sponsor: 
 
Moderators: Nikolay Orlov, Editor-in-Chief, Tele-Sputnik magazine,
Vitaly Shub, Adviser to President, TransTeleCom
Time Paper title Speaker
10.30-10.40 Moderator's opening speech Nikolay Orlov, Editor-in-Chief, Tele-Sputnik magazine 
10.40 - 11.00 Title to be advised Sergey Nazarov,  candidate of technical science, Vice-president, Commercial Department, AKADO 
11.00 - 11.20 Strategy of Pay-TV market's growth  Dmitry Bagdasaryan, Fixed Business and TV Director, MTS
11.20 - 11.40  Title to be advised Vitaliy Shub, Adviser to President, TransTeleCom 
11.40 - 12.00 Title to be advised Alexey Zhuravlev, Marketing Director, NTV-PLUS 
12.00 - 12.20 Drivers of revenue growth Olesya Konovalova, Deputy Director of Content Management, Rostelecom
12.20 - 12.40 Google Play and iTunes – a new era of VoD in Russia? Vladimir Nabatov, Project manager, X-Media Digital 
12.40-13.00 TV in the Internet: experience and trends Yaroslav Gorodetskiy, General Director, CDNvideo
13.00-13.20 Arab Broadcasting View of Recent Technical Developments Fares Lubbadeh, General Director, SpaceTech TV Engineering
13.20 - 13.40 The Launch  of digital terrestrial television abroad (e.g. Cambodia) Polina Belova, Project manager, General Satellite 
13.40 - 14.00 Success in OTT deployments Sergey Lackham, Director, Envivio
14.00 - 14.20 The viewer of the future Gregory Lavrov, Head of Discovery Networks in the North-East Europe, Discovery Communications LLC
14.20-14.40 The Future of Terrestrial Broadcast Peter Siebert, Director, DVB Project
14.40-15.00 Content proposal for operators based on the convergence of TV and internet audience Tatyana Mikhalevskaya, Project manager, Department of Internet projects, First HDTV
15.00-15.20 Evolution of Hybrid Services Samina Husain, Sr. Business Development Manager STB, Albis Technologies 
15.20-15.40 A subscriber does not want to pay? We know what to do with them Peter Sherbakov, Programming Director, SPB TV
15.40 - 16.00 The advantages of hybrid TV solutions - merging linear TV and Internet Oleg Yurtaev, Sales Consultant TV & Media Ericson Northern Europe and Central Asia, Ericsson
16.00 - 16.20 Development of television formats in the Internet Kira Taubert, Executive producer, Digicast

Conference-hall 2

11:00 - 14:30 Business seminars
Moderator: Gerasim Gadiyan, CEO of Network HDTV-channels, HD Media
Time Paper title Speaker
11.00-12.00 Satellite Internet access for individual users Dmitry Gordienko, Chief technical officer, RuSat
12.00-12.30 Selenio – a modular media convergent platform from Harris  Marcel Toelkemeier, Solution Architect - Video Head End, Harris Communications GmbH
12.30-13.00 WELLAV’s Head-End & STB solution for IPTV Alexander Kutin, CTO, Wellav Technologies Ltd., Universal Communication LLC
13.00-13.30 Title to be advised Alexey Shachnev, Head of department, Irdeto - Nvision Group
13.30-14.00 Versio – a channel in the box from Harris Alexander Shirokih, Key Account manager, Harris

Conference-hall 4

11.00 - 14.00 Session: Media & Telecommunication Law
Moderator: Elena Gultyaeva, Legal Advisor, Cable TV Association of Russia
Time Paper title Speaker
11.00 - 11.10 Moderator's opening speech Elena Gultyaeva, Legal Advisor, Cable TV Association of Russia
11.10 - 11.30 Changes relating to telecommunications and the Internet in the Fourth part of the Civil Code Maxim Labzin, Patent attorney of Russian Federation, Partner, INTELLECT - S
11.30 - 11.50 Protection of children from information which is  harmful to their health and development: the requirements of the Law and practical implementation Evgeniya Velikhova, Director of consulting office, Legal agency "Telekompas"  
11.50 - 12.10 Live TV from the Cloud, what consumers – and pirates – have been waiting for Nikita Pankratov, Solution Expert, Nagra
12.10 - 12.30 Regulation of mass-media in 2013. The consequences of changes and adaptation to the Law Fedor Kravchenko, Managing Partner, Media Lawyer's Board 
12.30 - 12.50 Problems of legal support of multi-programme TV operators Elena Gultyaeva, Legal Advisor, Cable TV Association of Russia
12.50 - 13.10 Topical issues of law enforcement practice in the sphere of telecommunications Aigul Zhumanova, Lawyer, International law firm Salans 
13.10 - 13.30 The basic problems of communication operators. Supposed solutions Mikhail Pashkov, Vice-president on legal issues, NADIKS 

ADMITTANCE FOR THE CONFERENCE SESSIONS IS FREE OF CHARGE FOR ALL THE VISITORS!

For more details please contact:

MIDEXPO exhibition company
Tel.: +7 (495) 737 74 79
Fax: +7 (495) 737 68 45

Yana Boyarskaya
CSTB Forum manager

Ekaterina Kostrikova
CSTB Forum manager

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23.05.2013 HBO IN PACT WITH AMEDIA TO BRING ORIGINAL PROGRAMMING TO RUSSIA
HOME BOX OFFICE® PARTNERS WITH AMEDIA TO BRING NEW HBO® ORIGINAL PROGRAMMING TO AUDIENCES IN RUSSIA

19.02.2013 CSTB’2013 as an Indicator of the Digital TV Industry
The CSTB’2013 Exhibition and Forum which lasted from January 29 to 31at the Crocus Expo International Exhibition Center (IEC) have been a booster for the digital TV and communications business. This year both the above events have clearly displayed their place as a consolidated platform for launching new projects in the industry. The exhibition has also taken up more space, presentations were delivered within an expanded business agenda, and the national media have displayed more interest in the exhibition and the forum.  

05.02.2013 Aston is reinforcing its international presence by participating in the CSTB exhibition in Moscow for the 2nd year in a row!
On its booth, Aston will showcase several premieres: its new innovative range of USB/PVR Ready CAMs and its HD-PVR Ready, OTT HbbTV satellite receivers.

22.01.2013 From 29 to 31 January 2013 the company «Telco Group» participates in the exhibition «CSTB-2013"
We invite you to visit our booth number 431, hall 4.

17.01.2013 «Inva Media HD» to be distributed by Synterra-Media
Network of social TV channels “Inva Media TV” and  Synterra-Media have launched a joint project on access to media streams for operators.

16.01.2013 First in Russia Hybrid IPTV/OTT Deployment with Netris
Technical Center of Television and Radio Broadcasting of Sakha Republic (Russian Federation) is ready to provide IPTV and OTT services based on Netris End-to-End Solution.


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