CSTB'2011 Conference Schedule
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CSTB'2011 CONFERENCE CHAIRMAN: MARTIN T. SALTER, BROADCAST INDUSTRY CONSULTANT
CSTB'2011 CONFERENCE MODERATOR: VITALIY SHUB, ADVISER TO THE PRESIDENT OF TRANSTELECOM COMPANY
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Official Sponsor of the Conference - Harris Corporation
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1 FEBRUARY 2011
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ROUND TABLE "Transition to Digital Broadcasting in Russia"
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Co-oganizer of Round Table: Ministry of telecom and mass communications of the Russian Federation
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CONFERENCE HALL 1
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11:30 - 13:30
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Moderator of Round Table: Yury Pripachkin, President of Cable TV Association of Russia
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The scope of issues includes:
• Regulatory and technical aspects of going digital.
• Participation of the multichannel paid TV operators in digitalization.
• The role and place of the largest broadcasters and TV channels in the digitalization of Russian television.
• Regional aspects of digitalization: problems and solutions.
• Issues of content distribution.
• Quality standards for TV services.
• Bridging the digital gap among subscribers with cable and satellite operators. |
The invitees are:
• Alexei Malinin, Deputy Minister, the Ministry of Telecom and Mass Communications of the Russian Federation
• Sergei Ulyankin, Acting Director of the Department for Digital TV and New Technologies on Mass Communications, the Ministry of Telecom and Mass Communications of the Russian Federation
• Sergei Sitnikov, Head of RosComNadzor
• Mikhail Seslavinsky, Head of RosPechat
• Representative of the Moscow City Committee on Telecom, mass communications and mass media
• Andrei Romanchenko, CEO, FSUE RTRS
• Dmitry Mednikov, Head of the Departmen for development of digital technology, Editor-in chief, Russian news channel
• Mikhail Silin, Vice-president, Cable TV Association of Russia
• Nadezhda Vilkova, General Director, MNITI, President of ARPAT
• Denis Lobanov, President, AKADO Group of Companies
• Pavel Chumakov, Vice-President, Innovations, General Satellite Corporations
• Yuri Prokhorov, CEO of FSUE Space Communications
• Andrey Golovanov,Deputy General director for Programme Policy and Media, National Cable Networks
• Victor Koresh, General director, Comstar- Regions
• Dmitri Samokhin, CEO, NTV- PLUS
• Alexey Krainov, Development director, Broadband access, Vympelkom
• Representatives from MTS, Rostelecom |
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CONFERENCE HALL 2
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15.30 - 17.30
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The family of RTR TV channels. Presentation of the thematic channel "Nauka 2.0"
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CONFERENCE HALL 3
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14.00 - 17.00
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Session "How can government regulation solve the problems of digital multichannel television market?"
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Moderators:
Elena Gultyaeva, Adviser on legal issues to Cable TV Association of Russia, Deputy General Director for legal affairs, AKADO-Stolitsa
Marina Dozortseva, Director of Legal Department, National Cable Networks
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| Time | Paper Title | Speaker |
| 14.00 - 14.20 | Moderator's opening speech. Market review. | Elena Gultyaeva, Adviser on legal issues to Cable TV Association of Russia, Deputy General Director for legal affairs, AKADO-Stolitsa |
| 14.20 - 14.40 | Moderator's opening speech. Market review. | Marina Dozortseva, Director of Legal Department, National Cable Networks |
| 14.40 - 15.00 | Development of legislative base for mobile TV. | Valentina Lagaeva, Head of telecommunication and law department, Vympelcom |
| 15.00 - 15.20 | Licensing of cable broadcasting. Problems and solutions. | Yuriy Osipov, Deputy General Director, 1 TVCH |
| 15.20 - 15.40 | Licensing of satellite broadcasting. | Olesya Kuznetsova, Director of Legal Department, Orion-Express |
| 15.40 - 16.00 | Problems of interaction between rights holders and Internet services: litigation or cooperation? | Victor Naumov, Partner, IP Technology and Telecommunications, Salans Law firm |
| 16.00 - 16.20 | What are the legal problems "new media" encountered in 2010 and how were they solved? | Fedor Kravchenko, Managing partner, Board of media lawyers |
| 16.20 - 16.40 | The motives of legislative regulation of communication services for broadcasting | Oleg Kislov, Director of Department of Regional Development and Monitoring, Branch of RTR "STRC "Culture" |
| 16.40 - 17.00 | Title to be advised | Olga Vorobyeva, Independent expert, Ex-Director of Legal Department of NTV PLUS |
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2 February 2011
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CONFERENCE HALL 2
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11.00 - 17.00
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World Content Show
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Sponsors: France 24, Mezzo live HD, TiJi
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| Time | Represented channel | Speaker |
| 11:00 | Opening remarks. |
| Information television channels |
| 11:10 | France 24 | Claire MOREUIL, Senior Manager, France 24 Distribution in Europe
Anna Timokhovitch, Manager, Sales and Distribution of TV channels, Universal Distribution |
| Sports television channels |
| 11:20 | KHL | Dmitry Derunets, Presenter, KHL TV channel |
| TV channels of documentary films |
| 11:30 | Discovery Networks Portfolio in 2011 | Uyuna Badmaeva, Distribution director |
| 11:40 | Russian Travel Guide | Fedor Strizhkov, General director, Bridge Media Holding |
| 11:50 | National Geographic Channels | Angela Yakovleva, Regional Manager Russia and CIS, FOX International Channels |
| 12.00 | World Travel Guide | Fedor Strizhkov, General director, Bridge Media Holding |
| 12:10 | Uspekh | Svetlana Gabunia, General producer
Guram Gabunia, producer, «Uspekh» TV channel
Olga Gavrilova, Chief Editor |
| Family television channels |
| 12:30 | Digital TV family of Channel One | Polina Zimina, Marketing director, Channel One.Russia Worldwide. |
| 12:40 | Disney | Vladimir Vereshchagin, Marketing director, Disney channel
Oleg Dobroshtan, Marketing manager, Disney channel |
| 12:50 | Da Vinci | Milana Bogatireva, Marketing director |
| TV channels of special interests |
| 13:00 | Red Media channels | Maria Rokhlina, Deputy General director |
| 13:10 | Yandex Affiliate Programs for channels and content producers | Mikhail Ger, Head of Marketing, Reference Services, Yandex
Elizaveta Hobotina, Head of Marketing, Content Services, Yandex |
| 13.20 | DRAWING OF PRIZES
SPONSORS: France 24, Mezzo Live HD |
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BREAK
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| 14:20 | Opening remarks. |
| TV shops |
| 14:30 | TOP SHOP TV | Artem Lysov, Development director |
| Entertainment television channels |
| 14:40 | Premiere: TLC channel | Natalia Kuznetsova, Channel Director Russia and North East Europe |
| 14:50 | Sony Entertainment Television (SET) | Segey Plotnikov, General director |
| 15:00 | Muzhskoy
Zagorodnaya zhizn | Svetlana Gabunia, General producer
Andrey Grinevich, producer, «Muzhskoy» TV channel
Anastasia Gabunia, producer, «Zagorodnaya zhizn» TV channel |
| 15:10 | Zhensky mir | Maria Zheliznyk, Marketing director |
| 15:20 | DIVA Universal | Alla Prokhorova, Director, Marketing communications
Elena Glukhovskaya, Director, Channel development, Russia |
| 15:30 | D3 Media group | Konstantin Barnukov, General director |
| Film drama television channels |
| 15:50 | FOX Life and FOX Crime | Angela Yakovleva, Regional Manager Russia and CIS, FOX International Channels |
| Music television channels |
| 16:00 | BridgeTV RusongTV DangeTV | Fedor Strizhkov, General director, Bridge Media Holding |
| 16:10 | RUSSIAN MUSIC BOX | Roman Mironov, PR manager |
| TV channels for children |
| 16:20 | Cartoon Network | Evgeniya Trynina, Marketing manager |
| 16:30 | Nickelodeon | Alla Kocherezhkina, Head of Marketing |
| 16:40 | TiJi, Gulli | Svetlana Kustarova, Director of distribution, Lagardere Active channels, Universal Distribution
Alfia Adilova, Head of Operations, Russia and CIS, Lagardere Active |
| 16:50 | DRAWING OF PRIZES
SPONSORS: ORION-EXPRESS, TiJi |
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CONFERENCE HALL 3
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10.00 - 14.30
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Session "Marketing in digital multichannel television networks (cable and satellite, IP networks, mobile networks, HDTV)"
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Sponsor: Orion-Express
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Moderator: Alexey Grishin, Advertising director, V-Lux Group of companies
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| Time | Paper Title | Speaker |
| 10.00 - 10.10 | Moderator's opening speech. | Alexey Grishin, Advertising director, V-Lux Group of companies |
| 10.10 - 10.30 | OverTheTop and access to Internet video as the most innovative strategies to attract new subscribers. | Anatoliy Osolodkin, General Director, OFT-Media |
| 10.30 - 10.50 | Quality content as a key driver for the growth of the subscriber base of a satellite operator | Anatoly Sosnovsky, General Director, DalGeoCom |
| 10.50 - 11.10 | Social Media – Where Broadcast and Broadband Come Together. | Rob van den Dam, Global Telecommunications Leader IBM Institute for Business Value |
| 11.10 - 11.30 | Title to be advised | Sergey Avetisyan, Commercial Director, AKADO-Stolitsa |
| 11.30 - 11.50 | Title to be advised | Aleksey Shishov, Vice-President of Cable TV Association of Russia, Chairman of the Board of Directors, V-Lux Group of companies |
| 11.50 - 12.10 | Influence of technology platform choice for the success of digital television project in operator's network. | Alexey Likharev, Director of Interactive television department, ÂÑÑ Ñompany |
| 12:10 - 12:30 | Enabling the Digital Life Experience for Multiple Internet-Enabled Devices. | Stephane Le Dreau, VP of Product and Solutions Marketing, Nagra |
| 12.30 - 12.50 | Development of satellite television market in Russia. | Maria Zhilina, Marketing Director, Orion-Express |
| 12.50 - 13.10 | Migration strategies for hybrid networks. | Alexander Gitin, Regional Director, Verimatrix |
| 13.10 - 13.30 | Title to be advised | Alexey Zhuravlev, Marketing Director, NTV PLUS |
| 13.30 - 13.50 | Key trends in IPTV market: new services introduction and ways to improve the quality of services. | Andrey Guryanov, Sales Director, Russia and CIS, ESPIAL GROUP INC. |
| 13.50 - 14.10 | Paradigm shift for digital TV: from linear to interactive TV. How can the operator retain his position in a changing world? | Sergey Kryukov, Business development manager, Cisco Systems |
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BREAK
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15.00 - 17.00
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Session "Russian radio-electronic industry in the transition to digital broadcasting in Russia"
Session coorganizer: ARPAT Association
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Moderator: Nadezhda Vilkova - CEO MNITI, General Director, President of ARPAT
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| Time | Paper Title | Speaker |
| 15.00 - 15.15 | Moderator's opening speech. The main results of ARPAT and objectives for the future. | Nadezhda Vilkova - General Director, MNITI, President of ARPAT |
| 15.15 - 15.30 | Opening remarks. The results of the introduction of digital TV broadcasting in Russia in 2010. | Sergey Ulyankin, the Ministry of Telecom and Mass Communications of the Russian Federation, Acting Director, Department of digital television and new technologies in the media |
| 15.30 - 15.45 | Ministry of Industry of the Russian Federation in the implementation of federal target program "Development of Broadcasting in the Russian Federation for 2009 - 2015 years" | Alexander Suvorov, Ministry of Industry and Trade of the Russian Federation, Deputy Director, Department of the Electronics Industry |
| 15.45 - 16.00 | Equipping FSUE "RTRS" with domestic digital TV equipment. Problems and Prospects. | Yuri MOMDZHI, FSUE "Russian Television and Radio Broadcasting Network", Deputy Director of the Directorate of the program of development of digital broadcasting |
| 16.00 - 16.15 | Trends in the development of digital television broadcasting in the world. | Konstantin Bystrushkin, Deputy Director General, MNITI, Head of the Section, ARPAT receiving equipment |
| 16.15 - 16.30 | Products of the Russian industry on the market of digital TV equipment. | Kalju Kukk, Chief Expert, MNITI, chairman of ARPAT Advisory Council |
| 16.30 - 16.45 | Prospective comprehensive solutions for national system of digital radio standard DRM. | Sergey Kryvaltsevich , Deputy Director for Science, FSUE "ONIIP" |
| 16.45 - 17.00 | Experience in creating 2nd generation TV receivers DVB-T2. | Sergei Churin, Deputy Chief Engineer, Signal |
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CONFERENCE-HALL 4
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10.30 - 17.00
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Session "Development of technologies opens up new opportunities for broadcasters and electronic media.
Is 3D TV going to become the next “must have” for television delivery? Alternative delivery systems."
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Sponsor: Netris
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Moderators: Vitaliy Shub, Adviser to President, TransTeleCom
Alexander Bogatkin, General Director, Thomson
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| Time | Paper Title | Speaker |
| 10.30 - 10.45 | Moderator's opening speech. | Vitaliy Shub, Adviser to President, TransTeleCom |
| 10.45 - 11.00 | Moderator's opening speech. | Alexander Bogatkin, General Director, Thomson |
| 11.00 - 11.20 | DVB-T2 The New Story. | Richard Lhermitte, VP Sales & Marketing, Enensys |
| 11.20 - 11.40 | Title to be advised | Denis Lobanov, General Director, AKADO-Stolitsa |
| 11.40 - 12.00 | The power of OTT. | Andrew Burke, CEO Amino Technologies plc and Amino Communications Limited, Nord Telecom Group |
| 12.00 - 12.20 | Design features of modern broadband networks. | Vladimir Guskov, Head of Project Department, Telco Group |
| 12.20 - 12.40 | OTT for the three screens: technical features and economic benefits. | Murad Efendiev, General Director, Netris |
| 12.40 - 13.00 | Best practices for Transition to a Multi-Screen Video Delivery Architecture | Ramin Farassat, VP Marketing, RGB Networks Ltd. |
| 13.00 - 13.20 | Innovative technology in sound processing, as a link between TV and radio content and mobile services. | Sergey Zhidkov, Technical Director, Tsifrasoft |
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BREAK
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| 14.00 - 14.20 | We’re on to 3DTV? We’re not even to HDTV yet! | Chris Lennon, CTO Group Lead, Harris Corporation |
| 14.20 - 14.40 | Universal format for broadcasting 3D TV. Implementation and Prospects. | Alexey Polyakov, Director of 3DTV project, Triaccess Vision, Elecard Group of companies |
| 14.40 - 15.00 | 3D – The Next Step in Broadcasting | Onno Zonneveld, Head of SES ASTRA Ukrain, sales manager, CIS, Ukrain and Georgia, SES ASTRA |
| 15.00 - 15.20 | Title to be advised | Oleg Kolesnikov, Technical Director, NTV PLUS |
| 15.20 - 15.40 | What content will be in demand in 3D-format? | Natalia Sidorenkova, Program Director, 1 TVCH |
| 15.40 - 16.00 | Pay TV Market Trends | Christopher Schouten, Director of Solution Marketing, Irdeto |
| 16.00 - 16.20 | Integrator's look at the changing conditions of delivery. | Alexey Bugay, Deputy General Director, Business Development, CTI |
| 16.20 - 16.40 | The Challenges and advantages of connected TV delivery. | Joss Armitage, PR, IMPALA |
| 16.40 - 17.00 | Ways to deliver multichannel audio in mobile TV. | Boris Kuryshev, Senior Sound Technician, DOLBY CIS LLC |
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3 February 2011
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CONFERENCE-HALL 2
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10.30 - 17.00
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Business-seminars
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Moderator: Aleksander Komaritskiy, General Director, Eastar
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| Time | Paper Title | Speaker |
| 10.30-11.00 | Eastar - Russian VSAT platform. | Aleksander Komaritskiy, General Director, Eastar |
| 11.00-11.30 | ASTRA2Connect – broadband for all. | Aleksander Maracic, Sales Director, ASTRA Broadband Services |
| 11.30-12.00 | Designing, building and maintaining file based and mixed network broadcast infrastructures for the 21st Century. | Vincent Tep & Peter Timmons, Product Marketing Managers, Harris |
| 12.00-13.00 | Presentation of Grundig SAT Systems products in Russia. | Fred Huebner, Norbert Teschner, Director, Grundig SAT Systems Gmbh;
Sergey Shilyaev, engineer, Invideo |
| 13.00-13.30 | Securely Delivering Premium Content to Apple Devices. | Christopher Schouten, Director of Solution Marketing, Irdeto |
| 13.30-14.00 | Netris solutions: OTT, IPTV and Videoconsultant. | Murad Efendiev, General Director, Netris |
| 14.00-14.30 | BOS – BrightPath optical solution. | Zdanek Samek, Territory Manager, CommScope Inc. |
| 14.30-15.00 | Rapid development of digital set-top boxes on STMicroelectronics component base. | Mikhail Nikitin, Head of ÎÅÌ-projects departement, Russia and CIS, STMicroelectronics |
| 15.00-15.30 | Implementation of VoD services on the CDN Mediateka platform. | Ilya Korsun, Executive Director, Mediateka |
| 15.30-16.00 | Multi-channel audio in the broadcast chain. | Boris Kuryshev, Senior Sound Technician, DOLBY CIS LLC |
| 16.00-16.30 | Russian VLSI decoder of digital television signal already exists. | Pavel Shevchenko, Project manager, STC Module |
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CONFERENCE-HALL 3
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10.30 - 13.30
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Session "Video content in social networks and on web-portals. Content production and sale by VOD systems."
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Sponsor: Mediateka
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Moderator: Nikolay Orlov, editor-in-chief, Telesputnik magazine
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| Time | Paper Title | Speaker |
| 10.30 - 10.40 | Moderator's opening speech. | Nikolay Orlov, editor-in-chief, Telesputnik magazine |
| 10.40 - 11.00 | How with their money users make their choice of video for TV entertainment | Andrey Vdovin, Program Director, CTI |
| 11.00 - 11.20 | Displaying adult content in cable networks. | Pavel Abramov, General Director, NIKA |
| 11.20 - 11.40 | Production and selling of content for VOD Systems. | Marina Levochkina, Head of the Department of TV content provision and development, Vympelcom |
| 11.40 - 12.00 | Professional content on the Internet today. | Mikhail Ilyichev, General Director, RuTube |
| 12.00 - 12.10 | Title to be advised | Directorate of VGTRK web sites |
| 12.10 - 12.30 | Zoomby project. | Dmitry Safronov, Deputy CEO, CTO, JSC WebTV |
| 12.30 - 12.50 | The main trends of development of VoD services on the Internet. | Ilya Korsun, Executive Director, Mediateka |
| 12.50 - 13.10 | How to organize the broadcasting of TV channel in the Internet during 1 week? | Yaroslav Gorodetskiy, General Director, CDNvideo |
| 13.10 - 13.30 | Monetization and protection of video content in runet. | Vladimir Nabatov, Head of the Internet projects, X-Media Digital |
| 13.30 - 13.50 | The main scenarios and business models for using Microsoft Mediaroom 2.0 platform. | Eugene Kovnir, Development Director, Telecom and Media business, Microsoft Russia |
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BREAK
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14.00 - 17.00
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Session "Television as a commodity. Techniques to promote specialized channels on pay-TV market"
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Moderator: Yana Belskaya, Development Director, TV Services, Orion-Express
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| Time | Paper Title | Speaker |
| 14.00 - 14.20 | Overview of the content market, trends, empty and filled niches, local and foreign channels. | Dmitry Kolesov, Development Director, TNS Russia |
| 14.20 - 14.40 | The Russian experience in promotion of pay TV channels. Marketing policy of the operator and the channel. Advertising that works and doesn't work. | Svetlana Gabunia, General Director, Max Media |
| 14.40 - 15.00 | Interaction of channels and operators to promote TV channels - claims and justifications. | Dmitry Bagdasarian, Commercial Director, Comstar UTS |
| 15.00 - 15.20 | Selling without selling. EPG, info-channel and other ways to promote new packages and channels to existing subscribers. | Ilya Polesskii, Head of Digital Broadcasting, Akado |
| 15.20 - 15.40 | Techniques to promote pay TV channels. Foreign experience. | Laxmi Hariharan, Marketing director, EAME Universal Networks International, London |
| 15.40 - 16.00 | Promotion strategy of a night entertainment channel for adults on the basis of the pay TV operator. | Olga Kirillova, Commercial Director, First HDTV |
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CONFERENCE-HALL 4
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10.30 - 14.00
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Session "Satellites – the basis of the modern TV-networks "
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Moderator: Oleg Kolesnikov, Technical Director, NTV PLUS
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| Time | Paper Title | Speaker |
| | Moderator's opening speech. | Oleg Kolesnikov, Technical Director, NTV PLUS |
| 10.30 - 10.50 | Satellite digital broadcasting in Russia and prospects of the RSCC satellite constellation. | Yuriy Prokhorov, General Director, FSUE RSCC |
| 10.50 - 11.10 | The development of "Yamal" satellites constellation. | Dmitry Sevastyanov, General Director, Gasprom space systems |
| 11.10 - 11.30 | Title to be advised | Nikolay Orlov, Regional Director, Eutelsat |
| 11.30 - 11.50 | Using IP Over Satellite for Efficient, Flexible Broadcast Contribution and Distribution. | Koen Willems, Product Marketing Director, Newtec Cy |
| 11.50 - 12.10 | Efficient use of satellite capacity in DTH networks. | Konstantin Saltykov, Technical Director, Orion-Express |
| 12.10 - 12.30 | Practical experience in creating multiservice platform based on the DVB-stream for the satellite operator. | Sergey Alymov, General Director, RuSat |
| 12.30 - 12.50 | Title to be advised | Oleg Kolesnikov, Technical Director, NTV PLUS |
| 12.50 - 13.10 | Ka-revolution in satellite broadband. | Sergey Pekhterev, Head, AltegroSky Group of companies |
| 13.10 - 13.30 | GlobeCast International satellite network for the delivery of audiovisual content. | Vladislav Shirobokov, Account manager, GlobeCast Moscow |
| 13.30 - 13.50 | Satellite Internet and TV: new approaches to public access | Pavel Melnikov, Technical Director, Azimut |
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BREAK
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14.15 - 17.10
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Session "The role and place of television services in the business models of double play and triple play operators "
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Sponsor: Ericsson
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Moderator: Vitaliy Shub, Adviser to President, TransTeleCom
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| Time | Paper Title | Speaker |
| 14.15 - 14.30 | Moderator's opening speech. Review report. | Vitaliy Shub, Adviser to President, TransTeleCom |
| 14.30 - 14.50 | The role of TV services in the business models of double/triple play operators | Sebastian Moeritz, President, MPEG Industry Forum, Prof. Dr. h. c., St. Petersburg State University for Film and Television
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| 14.50 - 15.10 | TV non-stop: the development of Triple Play model. | Dmitry Ilyin, Director of IPTV, Ericsson Northern Europe and Central Asia, Ericsson |
| 15.10 - 15.30 | Broadcast TV services. | Anatoly Smorgonsky, Chief Marketing Officer, TV Content and Services, Vympelcom |
| 15.30 - 15.50 | Development of Double Play regional market : prospects and paradoxes. | Dmitry Bagdasaryan, Deputy General Director, Commercial Director, COMSTAR-Regions |
| 15.50-16.10 | The Benefits of Adaptive Streaming to the Media Business. | Chris Lennon, CTO Group Lead, Harris Corporation |
| 16.10 - 16.30 | The successful experience of European Triple Play operators in increasing ARPU from video services | Fabien Richard, Dmitry Miroshnikov; Sales Director, Head of Rep. Office; Sagemcom Broadband SAS |
| 16.30 - 16.50 | Multiservice interactivity as a steady trend of modern society and the basis for expanding markets. | Vasily Karpushenkov, Deputy General Director for Commercial Affairs, National Multiservice Networks |