Conference
«RUSSIAN CONSUMER ELECTRONICS MARKET –
TRENDS AND DEVELOPMENT»
April, 13, 2012
Moscow, Crocus Expo ICC
Conference halls A and G
Conference organizers:
Midexpo - exhibitions and fairs
RATEK, Association of Trading Companies and Manufacturers of Consumer Electronics and Computer Equipment
Reports on photo market are made with the support of Sava-Digital and Vovremya companies
THE ADMISSION IS FREE FOR ALL ATTENDANTS OF THE CONFERENCE
GOLDEN SPONSORS OF THE CONFERENCE
«Sony Electronics» JSC and «YESCredit» Company
SILVER SPONSORS OF THE CONFERENCE
RINCO, Regional Insurance Company
PROGRAM
«CONSUMER ELECTRONICS AND PHOTO EQUIPMENT» section
Conference hall A
Moderator of the section: Mikhail Borzenkov, editor-in-chief of Stereo&Video magazine
10:00 a.m.-10:30 a.m.: Registration.
10:30 a.m.-11:30 a.m.: Marketing report on the condition and development of photo market and consumer electronics market in Russia.
Speakers: Julia Vedeneeva, Audio-Video sector manager, Nikita Sivov, Photo sector manager, Andrey Seregin, Senior Consultant of Digital solutions sector, Dmitriy Sobolev, Mobile technologies sector consultant, Natalia Morzhova, department deputy director, Retail and Technology department. GfK-RUS - market research institute;
- Audio-video: new trends in classics;
- Computer products: versatility does not eliminate niche solutions!
- Photo: surprises of 2012 – will the beginning determine the upcoming trends?
- Portable electronics: the competition between abstract and non abstract choices;
11:30 a.m.-12:30 p.m.: The Changing Shape of Global Tech Device Markets.
Speakers: Steve Koenig, Director, Industry Analysis, Consumer Electronics Association (CEA), USA, and Steve Bambridge, GfK, UK, Mikhail Borzenkov, editor-in-chief of Stereo&Video magazine.
12:30 p.m.-12:45 p.m.: Report on new credit sales market on the Internet.
Speaker –Alexander Vladimirovich Petrov, YESCredit company CEO.
- effective credits from eight leading banks on your website without credit department
12:45 p.m.-13:05 p.m.: Trends and development of the photo market.
Speaker: Andrey Kurganov, Senior Manager, Marketing Department, Sony Electronics CJSC
13:05 p.m.-13:20 p.m.: Strengthening consumer trust though additional services.
Speaker – Dmitry Vladimirovich Zabuzhanskiy, Service Activities Department Director of Regional Insurance Company RINCO.
The company business is based on the international experience. Mutually beneficial cooperation helps a partner to extend the additional services range, to strengthen consumer`s loyalty and to gain extra revenue. RINCO`s programs cover the whole range of consumer electronics and home appliances. Special technologies provide high quality service for more than 1 000 000 clients.
PHOTO EQUIPMENT AND SERVICES
Conference-hall A
14:00 p.m.-15:15 p.m.: Panel discussion on actual issues in photo business.
Participants: independent experts, invitees of manufacturing companies.
Moderator - Sergey Savenko, president of SAVA-Digital Group of companies, the member of PMA professional photography committee.
Topics for discussion:
1. The race for innovative technologies from the point of view of manufacturers and other participants of photo market. Advantages and disadvantages of the advanced technologies.
2. Competitiveness factors of modern photo business. The key factors for your company.
3. Trends of photo service market influencing your company.
4. Russia 2015: trends and development of the photo market presented by leading manufacturers of products and services in the upcoming 3 years.
The participants of the Panel discussion:
Pavel Vyacheslavovich Morozov, FOTO.RU President
Ilya Ilyin, Senior Manager, Marketing and Strategic Planning
Pavel Gurov, Division Manager, Imaging Business, Olympus Moscow LLC
Andrey Bulyichev, International marketing director, Rekam Inc.
Andrey Kurganov, Senior Manager, Marketing Department, Sony Electronics CJSC
Marat Fayrushin, the head of the photo print industry business-club
15:30 p.m.-17:00 p.m.: Panel discussion on photo books.
Participants: independent experts, invitees of manufacturing and trading companies.
Moderator - Arsen Manukyan, Development director of Vovremya Company.
Topics for discussion:
1. Latest trends and development of photo books and photo souvenirs market from the point of view of PSP and equipment manufacturers.
2. Equipment and software – what do we lack?
3. The level of consumer awareness. The way to introduce photo books to consumers.
4. Market priorities: quality, cost, terms, logistics, service.
5. Additional product range: the influence of product range on sales growth.
The participants of the Panel discussion:
Pavel Preobrazhensky, CEO deputy, Dreamalbum
Leonid Rusanov, Project Manager, Imagebook
Ralph Bayer, CEO, Imaging Solutions
Fidel Erranz, Cluster Director Greater Russia Cluster, Kodak Ltd.
Andrey Vankevich, Product manager, Konica Minolta
Lenar Bulatov, Ph. D. in Phys.-Math., Key account Manager, Visual Information Systems, Mitsubishi Electric Europe, B.V.
Vladimir Dmitrievich Ermak, Managing Director, RIAN-PHOTO
Karen Martirosov, Development director, Expert-photo
Marat Fayrushin, the head of the photo print industry business-club
HOME APPLIANCES MARKET IN RUSSIA AND ABROAD
Conference-hall G
Moderator of the section: Vadim Kolyada, editor-in-chief of Consumers` Compass
13:40 p.m.-14:00 p.m.: Registration.
14:00 p.m.-14:30 p.m.: Marketing report on condition and development of home appliances market in Russia and abroad. Product lines trends and consumer preferences.
Speaker: Natalia Andrievskaya, Senior Consultant MDA sector manager Consumer Choices, GfK-RUS – market research institute.
14:30 p.m.-16:00 p.m.: Actual trends of home appliances development. Panel discussion with retail chains representatives and manufacturers.
Moderator – Aleksander Onishuk, the President of RATEK, Association of Trading Companies and Manufacturers of Consumer Electronics and Computer Equipment.
Topics for discussion:
- The demand for designer home appliances among Russian end-users
- Innovative marketing solutions for creating and promoting home appliances on Russian market
- Product groups difference in beauty and health products in Moscow and regional stores
- Creating and promoting international home appliances brands in retail chains on terms of exclusive distribution
- The demand for energy-efficient and smart home appliances on the Russian market
- Consumer trust programs
- Post-guarantee service of home appliances (retail chains and manufacturers)
- Promoting sales growth through home appliances utilization programs
- Product groups difference in Moscow and regional stores
Participants of the panel discussion are representatives of the following retail chains:
- Technosila
- M.Video
- Media Markt
- ENTER (Svyaznoy)
16:00 p.m.-16:10 p.m.: The final part of the conference.
Questions from the audience.
